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Tuesday, February 22, 2011

Nintendo’s Success May Damage Games Industry

Nintendo’s Success May Damage Games Industry
Kaufman Bros. Equity Research analyst Todd Mitchell has given his opinion on the recent success of Nintendo’s newest two platforms currently on the market. We have provided a quote below:

Nintendo has not only increased the size of the market, but it has also re-segmented it in its own favor, in our view. Nintendo is dominating software sales on its popular hardware platforms, leaving the publishers with a smaller slice of an only somewhat incrementally larger pie.

Moreover, we feel that the likely shorter product cycles of Nintendo’s platforms puts the publishers in a permanent catch-up mode. We think the upcoming releases of Super Mario Galaxy and Metroid Prime 3: Corruption will highlight this phenomena this holiday season.


The public opinion goes live only days after Nintendo announced worldwide sales figures for both the Wii and Nintendo DS thus far, which have combined for form over 45 million units sold. Of those 45 million, the company has sold over 40 million DSs and around 5.8 million Wii consoles. Total sales for the 2007 fiscal year are expected to reach at least 270 billion Yen (up from 174.3 billion in 2006).
from - http://www.dcemu.co.uk/vbulletin/threads/61353-Nintendo%E2%80%99s-Success-May-Damage-Games-Industry

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